Markiplier vs. Hollywood: The $20M YouTube Experiment That Bypassed the Studio System

Markiplier’s “Iron Lung” film represents a new era in Hollywood filmmaking Photo by Entertainment Photographer / Entertainment News A ReporterAlberto Arellano “Iron Lung”, a science-fiction film funded by a YouTuber, earned $20 million while going around studios and distributors and direct to theaters – upending 120 years of Hollywood arrangements. Producers and executives are debating: […] […]

Why Market-Driven Adoption is Crucial for Sustainable Technology

As global efforts to transition to sustainable technologies ramp up, the debate over whether governments or markets should drive this change continues to intensify. While governments around the world rely on mandates and subsidies to push new technologies like electric vehicles (EVs), history shows that market forces may be the more effective driver of lasting change. One of the most telling examples is Canada’s failed attempt to mandate solar energy adoption in the late 1970s. This costly experiment offers valuable lessons, especially as we grapple with similar challenges today in the adoption of green technologies. […]

Lessons for the US in Canada’s Solar Energy Failure

Getting your Trinity Audio player ready… Lessons for the US in Canada’s Solar Energy Failure: A Market-Driven Approach to Sustainable Tech Adoption By Dr. Doug Milburn, Co-Founder and Chairman of Advanced Glazings The transition to sustainable energy sources is crucial in our fight against climate change and in reducing dependence on fossil fuels. However […]

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